Nice is Not a Biscuit

100 lessons from one of Britain\'s most successful businessmen You must know businesses or leaders that seem to have it all - loyalty and success in equal measure. Do you aspire to the same, but worry that \'nice guys finish last\'? In Nice Is Not a Biscuit, Peter Mead reveals the secrets of his success, and distils a lifetime\'s thought about the right way to do business. His 100 entertaining lessons include: How to be a boss and a human being at the same timeWhy trust in your brand is so preciousHow to gain a share of both heads and hearts Nice is not patting people on the head. It\'s every person respecting every other person. Do that and you create a great business. It\'s a credo for life. Σελίδες: 224, Διαστάσεις: 11.1x11.1cm